How to Choose a Funeral Director: What to Look For

When you lose a loved one, arranging a funeral can feel like an overwhelming task. Choosing the right funeral director is one of the first and most important decisions you’ll make. A good funeral director will provide guidance, reassurance, and professional care, helping you through every step of the process.


At FP Gaunt & Sons, we believe families should feel confident and supported in their choice. Here are some key things to look for when choosing a funeral director in the UK.


1. Experience and Reputation

Funeral directors with many years of experience often have a trusted reputation within the community. They’ll understand local traditions, burial grounds, and crematoria, and will know how to ensure everything runs smoothly.


  • Why this matters: Experience brings reassurance that your loved one is in safe hands.
  • What to look for: Longevity, established premises, and recommendations from local families.


2. Professional Standards and Memberships

Reputable funeral directors are often members of professional organisations such as the National Association of Funeral Directors (NAFD) or The National Society of Allied and Independent Funeral Directors (SAIF). These organisations set high standards for care, ethics, and professionalism.


  • Why this matters: Membership means you can expect professional, regulated service.
  • What to look for: Clear display of association logos on websites or premises.


3. Compassionate and Personal Service

Every family is different, and a good funeral director should take the time to listen, answer questions, and provide a service that reflects your loved one’s wishes.


  • Why this matters: Funerals are deeply personal, and compassion is just as important as professionalism.
  • What to look for: A funeral director who makes you feel listened to, respected, and never rushed.


4. Range of Funeral Options

From traditional burials to cremations, eco-friendly funerals, or personalised celebrations of life, the funeral director should offer a variety of choices.



  • Why this matters: Families should be able to plan a funeral that truly reflects their loved one.
  • What to look for: A clear explanation of available funeral types, including religious and non-religious options.
fp gaunts and sons funeral director

5. Transparency with Costs

Funeral costs can vary, and families should feel comfortable discussing budget openly. Since 2021, UK funeral directors are legally required to display a Standardised Price List, making it easier to compare options.


  • Why this matters: Clear pricing helps you make informed decisions without unexpected costs.
  • What to look for: An upfront price list and willingness to explain costs in plain language.


6. Local Knowledge and Community Connection

A funeral director rooted in the community will often have close relationships with local clergy, celebrants, cemeteries, and crematoria. This helps ensure everything is well organised and respectful of local customs.


  • Why this matters: Local knowledge brings practical ease and familiarity.
  • What to look for: A funeral director known and trusted in your area.


7. Pre-Paid Funeral Plans (Optional)

Some families prefer to plan ahead. Funeral directors who offer pre-paid plans can provide peace of mind, allowing you to make decisions in advance and protect loved ones from future costs.


  • Why this matters: Pre-planning can ease the burden for your family later on.
  • What to look for: Funeral plans that are flexible, transparent, and regulated.


Making the Right Choice for Your Family

The right funeral director should offer more than just practical support — they should provide comfort, understanding, and professional care when you need it most.


At FP Gaunt & Sons, we have been serving families with compassion and dignity for generations. Our experienced team is here to guide you through every step, helping you create a service that feels personal and meaningful.


If you are looking for a funeral director in Blackheath, or across the West Midlands, please contact FP Gaunt & Sons. We are here to support you with care and understanding at every stage.

widow on the way to the funeral
By Sam Gaunt November 21, 2025
Discover thoughtful ways to comfort someone attending a funeral. FP Gaunts & Sons guide offers advice on what to say & how to show support.
Family giving their last goodbyes at the cemetery
By Sam Gaunt November 21, 2025
Learn what not to wear to a funeral. Discover respectful attire, colours to avoid & tips for dressing appropriately to honour the deceased.
woman morning at a home memorial corner
October 27, 2025
Discover meaningful & practical ways to honour a loved one at home. From memory corners to personal rituals, find ideas to celebrate their life with care.
woman preparing for a funeral
September 17, 2025
Discover funeral traditions in the Black Country, from processions to wakes. FP Gaunt & Sons help families blend local customs with personal touches.
white flowers
September 16, 2025
Discover a simple glossary of funeral terminology explained in plain English. FP Gaunt & Sons Funeral Directors guide families with care and clarity.
little girl holding a white rose at a funeral
August 18, 2025
Explore the different types of funerals in the UK, including burial, cremation, green, religious, and more. FP Gaunt & Sons guide you with care and support.
Widow looking at the photo
July 23, 2025
Learn what a wake is, when it happens, and what to expect. A compassionate guide from F.P. Gaunt & Sons for families planning a funeral in the UK.
crematorium sign
July 23, 2025
Discover how a simple cremation works, costs, what’s included, and how to arrange one. Simple, respectful, no-fuss cremation services.
flower bouquet on top of open book
May 29, 2025
Discover beautiful, comforting funeral poems in the public domain—free to use, print or read aloud at services. Curated with care by FP Gaunt & Sons.
person holding a check in front of a computer
By Sam Gaunt April 16, 2025
Learn what happens to bank accounts after a loved one passes away, including joint vs. sole accounts, probate, and accessing funds.